By Phoenix Consulting Group, post originally posted at Phoenix Consulting Group RSS Feed
Great meeting last night: Changing the Game: The Age of the Platform Meets the 24-hour Customer produced by the California Chapter…
Phoenix Consulting Group
By Phoenix Consulting Group, post originally posted at Phoenix Consulting Group RSS Feed
Just as an alliance is best served by strong connecting tissue and active dialog between stakeholder groups across both partners, the positive outcome of an alliance negotiation is also best served by creating similar connecting tissue even before the alliance is executed.It is important…
One of the biggest challenges of any partnering effort is to communicate your brand value to your partners and their customers.At PhoenixCG, we promote strategies and tools that help you take control of your brand by defining what your brand is before your partners and their customers…
By Phoenix Consulting Group, post originally posted at Phoenix Consulting Group RSS Feed
Non-traditional partners to pursue innovative opportuntiesI was asked to moderate this year’s Alliance Executive Roundtable for the California Association of Strategic Alliance Professionals around the topic Cross-Sector Innovation and the Role of Alliances. Twenty…
By Phoenix Consulting Group, post originally posted at Phoenix Consulting Group RSS Feed
Do you have champions in your alliance? or do you have snipers and hostages? When I teach alliance skills mastery workshops, I often ask how much time managers spend on internal alignment. That is winning the hearts and minds of the internal alliance stakeholders to gain their…
By Phoenix Consulting Group, post originally posted at Phoenix Consulting Group RSS Feed
Great meeting last night: Changing the Game: The Age of the Platform Meets the 24-hour Customer produced by the California Chapter…
By Phoenix Consulting Group, post originally posted at Phoenix Consulting Group RSS Feed
Just as an alliance is best served by strong connecting tissue and active dialog between stakeholder groups across both partners, the positive outcome of an alliance negotiation is also best served by creating similar connecting tissue even before the alliance is executed.It is important…
